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News > OB News > No wasted journey for Dan

No wasted journey for Dan

21 Feb 2023
Written by Jos Hollington
OB News

Award winning travel industry expert, Dan Salmon (OB 1994-2002), owner of, has embarked on a new marketing strategy when it comes to meeting potential new clients. Rather than the traditional business card or brochure, he gives them a copy of his new book "Never a Wasted Life" - a first for his industry which is proving to be a travel game changer.

Available here on Amazon, with 5 star reviews, Dan shares his journey from backpacker to being named Luxury Travel Designer of the Year, tells of the fantastic places he's been lucky enough to visit, shares a few funny stories he's got himself into along the way and shows how he can help clients create their dream holiday.

And, as a thank you for all they did for his daughter Savannah (who was born with a heart condition), a percentage from each book sold will also be donated to the Great Ormond Street Hospital Children's Charity.

Dan is always happy to help OBs with their dream holiday!


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