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News > OB News > Dan carries off another award!

Dan carries off another award!

A travel industry innovator despite restrictions
9 Mar 2021
Written by Jos Hollington
OB News

Luxury tour operator Carrier has revealed the names on The Carrier 30 | The most inspiring and influential in luxury travel 2021, naming luxury travel agent Dan Salmon (OB 1994 - 2002) of Never a Wasted Journey, an ‘Innovator’. The launch of The Carrier 30 comes after one of the most challenging times the travel industry has seen with a year of cancellations, amendments, refunds and suppressed sales. In lieu of Carrier’s glitzy award ceremony that usually takes place at this time of the year, recognising their top trade agent partners based on sales performance, the list will acknowledge the people and businesses in the sector that they believe should be recognised for their achievements.

Carrier Head of Sales, Rick Milne commented “Our annual awards ceremony is one of our most anticipated events, and of course this year it won’t be going ahead in the usual way. Whilst the past year has been extremely difficult, it has shown the importance of exceptional service and trusted partnerships. It has shown value in businesses who take a human approach and put their customers and staff first, and for us, it is vital that we celebrate these people and businesses, who despite the challenges of 2020, have continued to deliver outstanding levels of service and support to their clients.”

Salmon shared how he has kept in touch with his clients throughout the pandemic and not just to deal with amendments and cancellations of their holidays, but to simply check in on them and make sure they were ok, away from the travel side of things. His social media channels have been updated regularly with content that is inspiring, and not too sales focused resulting in enquiries for future travel including a festive enquiry worth £100K.

The Carrier 30 is comprised of five categories: The Luminaries, The Connoisseurs, The Innovators, The Future Retailers, and The Rising Stars. Chosen by a panel at Carrier using set criteria, Salmon is named in The Innovators category which Carrier describe as ‘travel professionals who break the mould in terms of their approach. They favour a less conventional model and use their first-hand experience and social media engagement to influence their networks.’

Milne continued “With celebrity followers and inspirational content, Dan’s social media engagement is renowned in the travel industry.  His client base is now international and his high levels of service have been recognised with multiple industry awards.  Never A Wasted Journey is a truly impressive business.”    

Dan commented “Having had just one person travel over the last 12 months, times have been tough, but I have tried to remain positive and continue to inspire people for their future holidays. To be recognised with such an award is something I am delighted with, so thanks to all at Carrier.”

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